Rise & Shine is a modern cleaning service in Austin, Texas reinventing the commercial and residential cleaning experience with innovative, but approachable methods of cleaning. The visual identity is simple in its design to let the services shine. The logo was designed to work as a rising point of view, hinting at the aspects of minimalism and cleanliness.

The logo maintains the illusion of its shining sun shape even when the wordmark is removed. The flexibility of the logo allows for easy placement across web design, printed, and digital implementations.